Whistic, a Utah based vendor security network provider, reached out to Daylight Studio to partner on creating a responsive site for their new brand. Whistic is a vendor security network for users to assess, publish, and share vendor security information on one, unifying platform. Whistic wanted a redesign that moved away from their existing illustration and image styles and harnessed a strategy that better highlighted their AI engineered platform capabilities.
Previous homepage design (L), redesigned homepage (R)
The Daylight team pulled me in to assist with ux and ui deliverables to get Whistic successfully set up for their brand launch. Once the sitemap was approved, I provided the client with initial wireframes to define the structure and elements of the site. Optimistic, value-oriented, trustworthy voice – with these goals in mind, I then provided a modern, vibrant, and intuitive ui design. Working closely with the client team, a site structure was defined, designed and then implemented on Craft CMS.
Redesigned homepage for desktop
Whistic was provided a trustworthy, modern digital experience that effectively engages and converts b2b tech vendor security stakeholders to customers. Post launch, Whistic remains a retainer client with Daylight, where efforts continue to improve website optimization and monitor KPIs and SEO refinements.
Tasks include:
ui design • ux design (wireframes) • template design • component library build
Other projects with Daylight:
Carrot Fertility, Daylight, Vya
“I first worked with Christine several years ago when I needed some freelance design support and had a wildly positive experience. That's why I was so excited to get to work with her again this year on a full website rebuild. Christine not only brings an incredible aesthetic to every project, but she is a highly reliable design leader who builds the process, guides the project, and provides consultation at each stage. She has a deep understanding of how to use design elements to build an optimal user experience that drives business goals. I highly recommend Christine!”
Meg Client colleague at Daylight
